Srashta Rewards Program - Privacy Policy

Effective Date: July 2, 2025

Srashta Rewards Program ("the App") provides a loyalty and rewards tracking system ("the Service") to merchants who use Shopify to power their stores. This Privacy Policy describes how personal information is collected, used, and shared when you install or use the App in connection with your Shopify-supported store.

Personal Information the App Collects

When you install the App, we are automatically able to access certain types of information from your Shopify account:

• Store information (store name, email, and domain)
• Customer data (name, email address, and purchase history)
• Order details (order ID, line items, and value)
• Product data (product titles and SKUs)

Additionally, we collect the following types of personal information from you and/or your customers once you have installed the App:

• Merchant contact details such as name, email address, phone number, and billing information
• IP address, browser details, time zone, and cookie information of your store visitors

We collect personal information directly from the relevant individual, through your Shopify account, or using technologies such as:

• Cookies: Data files placed on your device that may include a unique identifier. Learn more.
• Log files: Track actions on the Site including IP address, browser type, ISP, referring/exit pages, and timestamps.
• Web beacons, tags, and pixels: Electronic files that record how you interact with the site.

How Do We Use Your Personal Information?

We use the personal information collected from you and your customers to provide and operate the App. Additionally, we may use it to:

• Communicate with you
• Improve the functionality and performance of the App
• Provide support and product updates
• Send relevant marketing communications and promotional materials

Sharing Your Personal Information

We may share your personal information with trusted third parties to help us operate our App and provide the Service, such as:

• Hosting providers
• Payment processors (if applicable)
• Email service providers
• Analytics and support tools

We may also disclose your personal information to comply with applicable laws, respond to legal requests, or protect our legal rights.

Behavioural Advertising

As described above, we may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

To learn more about targeted advertising, visit the NAI educational page.

You can opt out of targeted advertising by visiting:

• Facebook
• Google
• Bing
• Digital Advertising Alliance

Your Rights (EU Residents)

If you are a European resident, you have the right to access, correct, update, or delete personal information we hold about you. To exercise this right, please contact us using the details below.

Please note that your information may be transferred outside of Europe, including to Canada and the United States, to support our service infrastructure and partners.

Data Retention

We retain your data for as long as your store is connected to our App, or as needed to comply with legal obligations. You can request data deletion at any time by contacting us.

Changes

We may update this privacy policy periodically to reflect operational, legal, or regulatory changes. Updates will be posted on this page with a revised effective date.

Contact Us

For more information about our privacy practices, or if you have questions or complaints, please contact us at:

Email: support@srashtasoft.com
Address: Srashtasoft, [Insert Physical Address Here]
[Optional: Data Protection Officer Name and Contact]